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FAW Xichai: truly make products from the perspective of customers to achieve win-win cooperation

FAW Xichai: truly make products from the perspective of customers to achieve win-win cooperation

China Construction machinery information

Guide: it has just been more than a month since FAW Xichai held the southwest market promotion meeting of Conway products in Chengdu, Conway 4DX engineering version EGR national three series and Conway 4dw engineering version self-priming series engines, the two exclusive engines in the southwest region, are now highly praised in the six provinces in the Southwest (Yunnan, Guizhou, Sichuan, Chongqing, Guangxi, Hunan) and have achieved good

it has just been more than a month since FAW Xichai held the southwest market promotion conference of Conway products in Chengdu. Conway 4DX engineering version EGR national three series and Conway 4dw engineering version self-priming series engines, two exclusive engines in the southwest region, are now highly praised in six provinces in the Southwest (Yunnan, Guizhou, Sichuan, Chongqing, Guangxi, Hunan) and have achieved good results

the quality of FAW Xichai Kangwei series diesel engines has been constantly improving, and the power and economy of the products have been widely recognized by users in the southwest. According to the relevant person in charge of Xichai, in April this year, FAW Xichai launched new Kangwei products, which have further improved their reliability and appearance quality; In July this year, FAW Xichai 485 products were successfully matched on micro trucks and won the favor of the market. Chongqing Nanchuan Agricultural Machinery Co., Ltd. ordered 16 sets at one time. "Users reflect strong driving force after use, fast startup and acceleration, and powerful climbing, which has brought us a new sales growth point." Chongqing Nanchuan agricultural machinery company's relevant negative fixture should be kept clean at any time, the person in charge said excitedly

Conway 4DX engineering version EGR national three series and Conway 4dw engineering version self-priming series engines are exclusive power in the southwest in a full sense. First of all, the power performance of these two engines has been improved. Through the application of cutting-edge technology and top accessories of FAW series, the maximum torque of Conway 4DX engineering version EGR national three series products reaches 380n · m, which is 7% higher than that of its peers. The low-speed torque increases by 14% at 1200 rpm, 26% at 1000 rpm, and the power performance of each gear increases by an average of 10% when overloaded, meeting the low-speed and high power requirements of all kinds of engineering vehicles; The torque output of Kangwei 4dw engineering self-priming series engine products is as high as 170n · m, more than 10% higher than the industry average level, and the low-speed torque is more than 145n · m, meeting the low-speed and high-power requirements of various engineering vehicles

in terms of economy, FAW Xichai has also made great efforts in products for the southwest market. According to the introduction, the oil rate of Conway 4DX engineering version EGR national three series power products is as high as 3%~5% in no-load season, 10%~15% in full load season, and the oil saving rate of Conway 4dw engineering version self-priming series power products is as high as 3%~5%, which greatly meets the economic needs of users in Southwest China for engine products

in addition to the tangible benefits brought by the excellent performance of the products to customers, the brand of "fine core service" of FAW Xichai is also very attractive to customers

"the reason why we insist on cooperating with FAW Xichai is that in addition to the quick response, Xichai products do have unique advantages in quality, products and many other aspects, we also have local enterprises emerging in the field of domestic engineering plastics, and we also take a fancy to the service quality of FAW Xichai 'precision service'." Relevant users of FAW Xichai said when talking about the reasons for choosing Xichai

"FAW Xichai has ensured our first-time repair rate by regularly training us in professional skills and equipping us with special maintenance tools. At present, our Nanchuan agricultural machinery company reserves more than 200000 Xichai accessories, which meets the maintenance needs of users and greatly improves our service response speed." Wangyi from Chongqing Nanchuan agricultural machinery company is full of praise for FAW Xichai's after-sales service. He said emotionally: "some humanized service policies adopted by FAW Xichai when we explored the market helped us solve the urgent need and increased our enthusiasm for sales. It can be said that there is no need to worry about selling Xichai machines. The friction of the sales plate is realized by mutual grinding of the small test ring and the large test ring."

according to the relevant staff of the sales company, FAW Xichai has set 2011 as the first year of brand construction, comprehensively sketched the grand blueprint of enterprise brand construction, and regarded building a service brand as an important part of enterprise brand construction, starting from the aspects of service skills, prices, accessories, attitudes and service timeliness, and made a full-scale improvement, trying to bring tangible benefits to customers, With "exquisite, lean and sincere" as the brand value appeal point, we will build a "core service" brand in an all-round way. As Cai Zhenfa, Secretary of the Party committee of FAW Xichai, said: "building the brand of 'core service' is the strategic task of Xichai, and it is also the bridge connecting Xichai and its customers. As long as we work together and move forward hand in hand, we will be able to build the brand of 'core service' into a leading service brand in the industry and realize the win-win cooperation among the main engine plant, engine plant and service station."